National Starch's former European marketing manager Laura Goodbrand described the challenge of producing clean-label food as a "matrix". "You can't simply pull one ingredient and put another one in," she says. "Each...
The new Food Creation Centre at National Starch sees culinary and technology experts joining forces to help the firm offer a more streamlined approach to development. Sarah Britton reports
Elaine Watson meets Pauline Taggart, a European business development manager who believes complex science can help sell products - provided its benefits are properly explained to customers
Carbohydrates have come under fire in recent times for their unhealthy image. Susan Birks reports on the switch by manufacturers to new high-fibre, low-glycaemic and prebiotic alternatives
